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The Art of Cold Calling: How to Turn Website Design Prospects into Clients

by adam | Marketing

  Cold calling can often feel intimidating and unproductive. However, with a strategic approach, you can transform your cold calls into opportunities that help potential clients recognize their needs and ultimately drive sales. Steps to a Web Design Cold Call...

“Please Be Advised” should never appear in customer communications

by adam | Marketing

Yeah, that’s how the email came from our local mechanic to let us know their business had moved. “Please be advised that we’ve moved addresses and our name changed.” A few things to note: This happened weeks after their previous highly visible...

How I Use The Marketing Calendar by CoSchedule To Build A Social Media Strategy

by adam | Marketing, Social Media, Tools

Links in this blog post may contain an affiliate link. I’ll earn a commission if you choose to use coschedule from clicking a link at no additional cost to you. TLDR: Coschedule saves me a ton of time, and I’m confident it will do the same for you and your...

5 Ways to use social media to get more clients

by adam | Marketing, Social Media

The “Social Media Marketing For Business Mindset” road has ditches on both sides: The “If I had more business social media followers, that would bring in more leads” ditch: Instead of leads, depending on your organization, you might be looking...

Why Churches Resist Business Principles (and why that needs to change)

by adam | Marketing

Profit: It’s often a ‘dirty’ word that often comes with the connotation of greed, so it’s not a surprise that the associations of businesses with profit and the associations of profit with greed lead many churches to be resistant to considering...

9 rules for effective creative meetings

by adam | Build a Team, Marketing

Remember when you were little and playing a game with the neighbour kids, then they change the rules and say “oh yeah, I forgot to tell about…” or if you’re learning a new game with some friends and they say “I’ll start with the...
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